Jody Lee
Marketing Consultant & Strategist
LinkedInI've ran a number of small businesses. Implemented successful marketing strategies. Consulted with top business owners in their industry. And worked in the background orchestrating and producing content, websites and apps.
Author's Content
How To Increase App Installs
Boost your app downloads with app marketing strategies. By following these tips, you can increase your app's visibility, reach a wider audience, and drive more downloads.
Create World-Class Custom Product Pages
Learn how to create App Store custom product pages to boost your conversions, acquisitions and revenue. Create variations of your app’s product page to showcase different benefits, content, or offers for target marketing.
App Store Product Page Optimisation
Find your best performing App Store product page with product page optimisation. Compare different app icons, screenshots, and app previews. Test up to three variants of your product page against the original. Then apply the best performing page to improve ASO.
Use App Installs & Engagement Campaigns To Boost ASO
Send targeted traffic to your optimised App Store page to convert paid traffic into engaged users and new app downloads.
App Store Optimisation (ASO) Strategies To Increase Visibility, Downloads, & User Retention
Getting your app discovered is a challenge. So use App Store Optimisation to increase your app’s search ranking and take advantage of the largest app discovery channel.
What Is Google Discover & Why Do Marketers Need To Dominate it?
Discover how to drive website traffic from Google without SEO or adverts. There is another way Google is rewarding content marketers and publishers with FREE traffic as users Discover interesting content.
How To Optimise App Engagement To Boost Store Rank
ASO dynamic engagement ranking factors change over time. But they are generally controllable so you can use them to optimise your app store ranking.
App Store Optimisation Discovery Channels
Optimise your app to get discovered in the app stores and search engines. Each channel is different, so you will have to make changes accordingly.
